THE DECADE OF F.R.I.E.N.D.S. – 1990s

1990s is considered as an exclusive time period in fashion history. The ideal body type has very high standards. Romantic era where reality was a thing and people appreciated it.

Terminologies associated with 90s are Minimalism, Supermodel Stardum and Conceptual Fashion. Less is more was the catch phrase of this period.

MAKEUP: – Makeup was very minimalistic with pastel eyeshadows and brown lips. Lip liners were in popular demand.

SLIP DRESS: – The slip dress is a silhouette that defined ’90s fashion. Flattering, sexy and easy to wear, when we think of the classic slip dress directly we think of a silky number.

SOURCE: – https://www.whowhatwear.com/slip-dresses-fashion-history-courtney-love-kate-moss, https://louisecoleman.co.uk/blogs/by-louise-coleman/slip-into-spring-why-the-90-s-slip-dress-will-never-go-out-of-style, https://in.pinterest.com/pin/558516791275326922/

CO-ORDINATES: – Wearing the top and bottom piece of same color became a thing of 90s. Made in silk or satin these pieces highlighted female curves.

High neck tops, white shirts, denims and tees were extremely popular. The minimalist approach could be seen in all the designs.

CALVIN KLEIN: – One of the most famous brands, became really popular in the 90s because of its approach towards clothes.

SOURCE: – https://www.vanityfair.com/style/photos/2014/09/calvin-klein-history, https://www.yolancris.com/edito-lucia-se-casa-steven-meisel/

JIL SANDERS: – In 1989 she took the company public while retaining all the voting shares and thus creative control. The minimalism that Sander had espoused from the beginning began to be embraced by other designers and by the public at large; she is often recognized as being among the major designers who helped influence the minimalist style that defined the fashion of the 1990s.

SOURCE: – https://in.pinterest.com/neilgrupp/jil-sander-90s/

ERA OF SUPERMODELS

Called as the era of supermodels, 1990s Vogue magazine became revolutionary because it was a the first time that models were featured on its cover page.

Naomi Campbell, Linda Evangelista and Christy Turlington were called – The Trinity. They became immensely popular after the Vogue shoot.

SOURCE: – https://www.vogue.co.uk/gallery/peter-lindbergh-a-history-of-british-vogue-covers

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